Research and Trend Articles Minimize

Face Time Matters

by the Convention Industry Council

This is the Tool Kit from a consortium of industry associations to communicate the economic and productivity benefits of meeting face-to-face, rather than virtually. Click HERE to link to the site. 

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Tax Impact of a Uniform Post-Labor Day School Start

by Peter Fitzsimmons / Petoskey Area CVB

Petoskey Area CVB CEO Peter Fitzsimmons shared with DMOproz the formulas and calculations that helped Michigan pass a Uniform School Start bill in 2005. Click HERE to download the doc. 

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The Tourism Business Improvement District

by John Lambeth / Civitas

John Lambeth (Civitas) has been at the forefront of one of the most impactful new funding mechanisms for Destination Marketing in the U.S. While T-BIDs traditionally involve additional investment from hotels, the beauty in the design is that government can't misappropriate these funds (as they do with Room Tax revenues). John provides a basic overview of Tourism BIDs HERE...and the 5 Steps to forming a BID HERE.  

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The Impact of Cutting Funding for Tourism Promotion

by IHS Global Insight and DK Shifflet & Associates Ltd.

Another study of the sadly misguided Colorado experience of the early 1990s...transitioned to the potential impact such a move would have on New Jersey (and your state?). Authored by James Caldwell of D.K.Shifflet and Ken McGill of IHS Global Insight. Click HERE to download the study.

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The Need for New DMO Performance Measures

by Bill Geist / Zeitgeist Consulting

Zeitgeist Consulting's Bill Geist published this treatise in the November 2009 edition of DMAI's monthly newsletter. After years of Room Night accountability, Geist suggests that DMOs need to redefine success.
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