KNOWLEDGE BANK Minimize
As the Destination Marketing arena becomes increasingly complex, DMOproZ strives to provide an easily accessed Knowledge Bank for DMO pros around the world. From White Papers to cutting edge Research to our recommendations on books to make you think, videos to encourage your creativity and blogs to keep you current.

And, we want this to be a two-way street. When you see a great resource that would be a benefit to the DMO collective, shoot it our way and we'll post it up for your peers. 


DMO INDUSTRY BLOGS Minimize

A Call to Arms

Longtime readers of these missives know that we are passionate about Destination Marketing being...
Bill Geist Author: Bill Geist
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The Market Shifts That Led to Commission Cuts

Marriott, Hilton and IHG have announced reductions in group-booking commissions from 10 percent...
Jeff Hurt Author: Jeff Hurt
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Who is Sponsoring Who?

I can't decide whether this is clever or obvious. But, as Pat Tobin tweeted: "Everything that has...
Bill Geist Author: Bill Geist
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Three Core Conference Planning Tenets To Master And Skillfully Apply

Does your conference committee practice organized abandonment and avoid...
Jeff Hurt Author: Jeff Hurt
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The Blues X 3

Stumbled upon this gem the other day...and it cried out for Music Friday status. Lonnie Mack,...
Bill Geist Author: Bill Geist
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Gyro Meat?

Arby's (the roast beast sandwich chain with a logo that looks like a fish) is adding lamb-filled...
Bill Geist Author: Bill Geist
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Lather Up Curiosity, Rinse, Repeat!

Children are curious creatures. They explore, question and wonder, often through play. In this...
Jeff Hurt Author: Jeff Hurt
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Hyphens, people. Hyphens

From the "who's gonna get fired for this" file (click image to enlarge). From my friend Tim...
Bill Geist Author: Bill Geist
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How Do We Know Curiosity Killed The Cat? (Allegedly.)

Curiosity allegedly killed the cat. How do we know curiosity killed that cat? Were there any...
Jeff Hurt Author: Jeff Hurt
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When You're Too Close

Cleaning out the freezer, I found a single-wrap frozen food thing. It kinda looked like a Chicken...
Bill Geist Author: Bill Geist
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Ch-Ch-Ch-Changes: From Industrial Revolution Work Models To Knowledge Economy Models

Is your organization stuck in a 20th Century time warp and on the endangered list? Are its...
Jeff Hurt Author: Jeff Hurt
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Interpretive Dance

In the early days of MTV (when they actually played music videos), there were really only so many...
Bill Geist Author: Bill Geist
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An Association Committee’s Three Responses To Change And Innovation

Here’s your Who Wants to be A Millionaire million dollar question: What are the three states of...
Jeff Hurt Author: Jeff Hurt
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This is NOT Coincidence

Coincidence often isn't. Even when my iTunes nails a perfect segue. This is National Travel &...
Bill Geist Author: Bill Geist
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It's Always Sunny in Columbus

Just back from a quick trip to one of my favorite American cities. Columbus USA. I've opined on...
Bill Geist Author: Bill Geist
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The Million Dollar F

On this Music Friday, we highlight a case of where listening to the "experts" is the worst...
Bill Geist Author: Bill Geist
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Do You Wanna Dance...in the USA?

Brand USA is the Destination Marketing Organization for America. Each year, they feature this...
Bill Geist Author: Bill Geist
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Conferences Need More Sharing

One of the strongest intangible attributes of a healthy conference is how much sharing takes...
Jeff Hurt Author: Jeff Hurt
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On Congressional Inquiries

What do they really accomplish? Congressional inquiries are nothing more than the ability for...
Bill Geist Author: Bill Geist
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The Idiocy of Salary Caps

From this year's battle in the Florida House of Representatives to local communities across the...
Bill Geist Author: Bill Geist
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The Dark Side of Disruption

To paraphrase CSN&Y: "Four dead in NYC." As of last month, four New York cabbies had committed...
Bill Geist Author: Bill Geist
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The Definition of "Ham-Handed"

According to Meriam-Webster, "Ham-Handed" is a term that means "lacking dexterity or grace." As...
Bill Geist Author: Bill Geist
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The Non-Sequitur Opening Act

There have been some odd opening acts for concert headliners over the years. Jimi Hendrix opening...
Bill Geist Author: Bill Geist
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The Yin and Yang of Live Radio

To have a locally loved icon voice a spot promoting your DMO's website sounds like a dream come...
Bill Geist Author: Bill Geist
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Time for a Road Trip

It's that time of the year...and I remember it well. That middle-of-April,...
Bill Geist Author: Bill Geist
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