KNOWLEDGE BANK Minimize
As the Destination Marketing arena becomes increasingly complex, DMOproZ strives to provide an easily accessed Knowledge Bank for DMO pros around the world. From White Papers to cutting edge Research to our recommendations on books to make you think, videos to encourage your creativity and blogs to keep you current.

And, we want this to be a two-way street. When you see a great resource that would be a benefit to the DMO collective, shoot it our way and we'll post it up for your peers. 


DMO INDUSTRY BLOGS Minimize

The Target on Brand USA's Back

News of the potential elimination of this nation's Destination Marketing effort (called Brand...
Bill Geist Author: Bill Geist
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How Is Your Association Using Learning Technologies?

Improving digital learning and amplifying conference content to a larger audience is a high...
Jeff Hurt Author: Jeff Hurt
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The Rise of the Gig Economy and What It Means for Conferences

Work and life are transforming at a rapid rate. When considering long-term conference or...
Jeff Hurt Author: Jeff Hurt
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Tourism: A Credible Career

Apparently, it's not just America that undervalues the power of tourism and hospitality...
Bill Geist Author: Bill Geist
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Don't Let the Door Hit You on the Way Out

Saw an article online last week about a DMO Board that voted 4-1 to require Board approval before...
Bill Geist Author: Bill Geist
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Chris Cornell

Fans who were in the crowd are saying they sensed that something was "off" about Chris Cornell's...
Bill Geist Author: Bill Geist
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Based on your Purchases...

Popularized by Amazon, which, through data analytics, really does know what you like to buy, the...
Bill Geist Author: Bill Geist
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How to Ask for a Raise and Other Top Learnings from IAEE Women’s Leadership Forum

Having recently consulted with a major professional association on the sustainability and...
Jeff Hurt Author: Jeff Hurt
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Take Carra Yourself

Gregarious. That's how I'll always remember Jim Carra. As his partner in Searchwide (the...
Bill Geist Author: Bill Geist
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Flow Tribe

We initiated Music Fridays to treat ourselves at the end of the work week with some tasty tunes...
Bill Geist Author: Bill Geist
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Even More Faces

During National Travel & Tourism Week (and, honestly, all year long), we encourage our clients...
Bill Geist Author: Bill Geist
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Getting Your Start in Hospitality

It's National Travel & Tourism Week in the United States, a time that those of us in Destination...
Bill Geist Author: Bill Geist
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Well...They Did It

Once the big kids in the Florida Senate caved and agreed to a compromise regarding Visit...
Bill Geist Author: Bill Geist
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A City's Brand Strategy Isn’t a Magic Wand!

I recently had a conversation with the president of Midwest DMO at a conference who was being...
Bill Baker Author: Bill Baker
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Maná

It's pouring. It has most of the night. It will most of the day. And, as I prep to hit the stage...
Bill Geist Author: Bill Geist
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Maná

It's pouring. It has most of the night. It will most of the day. And, as I prep to hit the stage...
Bill Geist Author: Bill Geist
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These Conference Big Ideas Are Not For The Trendy Meeting Professional

Do you remember this Sesame Street song? One of these things is not like the other. Which of...
Jeff Hurt Author: Jeff Hurt
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The Move to Visit

As Destination Marketing Organizations increasingly move from "CVB" to "Visit," the image of what...
Bill Geist Author: Bill Geist
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The Move to Visit

As Destination Marketing Organizations increasingly move from "CVB" to "Visit," the image of what...
Bill Geist Author: Bill Geist
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Getting Your Priorities Straight

In order of importance. Hey...it's Wisconsin.        Related StoriesBehind the CurtainSTFUThe...
Bill Geist Author: Bill Geist
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Getting Your Priorities Straight

In order of importance. Hey...it's Wisconsin.        Related StoriesBehind the CurtainSTFUThe...
Bill Geist Author: Bill Geist
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The Conference Big Idea Road Less Traveled That Harvests Success

Most conferences are stuck in a rut! The experience has not changed in three, five and even...
Jeff Hurt Author: Jeff Hurt
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Behind the Curtain

As I've been saying for years, we all want to get a glimpse behind the curtain. To experience...
Bill Geist Author: Bill Geist
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May Day

The first of May used to be the day when Russia paraded its big guns and rockets down the streets...
Bill Geist Author: Bill Geist
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Long Time Coming

Hanging in a bar last night with my friend Jay Graham (curator of Rick's Picks and empresario of...
Bill Geist Author: Bill Geist
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