KNOWLEDGE BANK Minimize
As the Destination Marketing arena becomes increasingly complex, DMOproZ strives to provide an easily accessed Knowledge Bank for DMO pros around the world. From White Papers to cutting edge Research to our recommendations on books to make you think, videos to encourage your creativity and blogs to keep you current.

And, we want this to be a two-way street. When you see a great resource that would be a benefit to the DMO collective, shoot it our way and we'll post it up for your peers. 


DMO INDUSTRY BLOGS Minimize

On Differentiation

83c54e63-058a-4bf0-834e-b7552dccd4deAs I noted on Friday, we're on the move to a new homestead. Lots of decisions on what to take and what to leave behind.

Our friend Jon Schmieder has been going through a similar purge...as noted on his Monday morning post called "Differentiation."

Imagine a voice like Samuel L. Jackson's "What's in your Wallet?"

Now ask yourself, was one of your premium items among the many that Jon and I tossed?

If so...it's time to think again.

Bill Geist

Bill GeistBill Geist

Other posts by Bill Geist