KNOWLEDGE BANK Minimize
As the Destination Marketing arena becomes increasingly complex, DMOproZ strives to provide an easily accessed Knowledge Bank for DMO pros around the world. From White Papers to cutting edge Research to our recommendations on books to make you think, videos to encourage your creativity and blogs to keep you current.

And, we want this to be a two-way street. When you see a great resource that would be a benefit to the DMO collective, shoot it our way and we'll post it up for your peers. 


DMO INDUSTRY BLOGS Minimize

Fact-Checking Sedona's Alternative Media

For all the advantages the internet has brought us, the ability for the agenda-fueled among us to...
Bill Geist Author: Bill Geist
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Wait'll Otis Sees Us...

The Summer of 1978 was the Summer of Animal House. Forty years later, I find myself still...
Bill Geist Author: Bill Geist
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On the Other Hand

The Capital of Lithuania is turning heads with its newest Destination Marketing campaign:...
Bill Geist Author: Bill Geist
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On Tipping

The evolving debate over the custom of tipping often plays out in major cities facing $15/hour...
Bill Geist Author: Bill Geist
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On Being Aware of Your Surroundings

Gary Moore is an interesting guy. An accomplished businessman, he has pivoted to become a...
Bill Geist Author: Bill Geist
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You Wish Your Logo Was This Cool

Cool enough that people not paid by the Destination Marketing Organization are willing to tattoo...
Bill Geist Author: Bill Geist
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Dave Grohl

Just back from the place of his birth, it makes sense to feature Dave Grohl on this Music Friday....
Bill Geist Author: Bill Geist
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Cutting the Cord

With our move to the country, we decided to cut the cord. We've ended our subscription to cable...
Bill Geist Author: Bill Geist
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My Kinda Resort

Seen at a resort in Northeast Ohio (click image to enlarge). Necessities indeed. I'm...
Bill Geist Author: Bill Geist
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Start Your Conference Improvement Process With Enrollment

As conference organizers, we frequently ignore the evidence all around us of what’s working and...
Jeff Hurt Author: Jeff Hurt
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When You Start Believing in Your Cleverness

One of my favorite "Dirty Harry" lines was, "a man's got to know his limitations." At the same...
Bill Geist Author: Bill Geist
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Making The Common Conference Uncommon

Who wants to attend a common, ordinary, ho-hum, everyday, I’m-just-like-all-the-others...
Jeff Hurt Author: Jeff Hurt
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Everyday Prince

Last month, as Terri and I wondered this land between leaving our last home and getting the keys...
Bill Geist Author: Bill Geist
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Meeting Professionals Anxiously Want To Start Their Improvement Planning Process Yesterday

Conference and meeting professionals like action when planning their events. They are...
Jeff Hurt Author: Jeff Hurt
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Busted

It was around mid-day that I got an e-mail from a DMO pro that posed an interesting question...
Bill Geist Author: Bill Geist
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The Power of the Nighttime Economy

It's what encourages a drive visitor to stay the night and not head back home after whatever they...
Bill Geist Author: Bill Geist
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Transition Becomes Your New Conference Threshold

What’s your favorite room in your home? I have two: my front porch with its porch swing and my...
Jeff Hurt Author: Jeff Hurt
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A Government Agency that Gets It

First off, what POS would report a 13-year-old kid for selling hot dogs in a neighborhood? As a...
Bill Geist Author: Bill Geist
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We've Lost Our Human Compass

An annual vacation was once considered a God-given right. Or, if not ordained, something that one...
Bill Geist Author: Bill Geist
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Your Conference Content Has Magnetic Pull

Content marketing has grown by leaps and bounds during the past five years. Unfortunately, too...
Jeff Hurt Author: Jeff Hurt
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Owner of a Misunderstood Heart

I'm increasingly drawn to the creatives that mash two or three songs together to create an...
Bill Geist Author: Bill Geist
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Encouraging Words For Professionals On An Association Journey Including Stay Curious And Hungry

Encouragement by Kevin Spencer Nothing we do is inevitable. Our success as association...
Jeff Hurt Author: Jeff Hurt
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The Tourism Trade War

As much gnashing of teeth there has been regarding the Trade War with China that has been set in...
Bill Geist Author: Bill Geist
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Abandon All But Tomorrow When Planning Your Conference

When do you stop pouring resources into things that have achieved their purpose? asked...
Jeff Hurt Author: Jeff Hurt
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Without a Plan B

While the importance of the Visitor Economy and the work of Destination Marketing Organizations...
Bill Geist Author: Bill Geist
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