KNOWLEDGE BANK Minimize
As the Destination Marketing arena becomes increasingly complex, DMOproZ strives to provide an easily accessed Knowledge Bank for DMO pros around the world. From White Papers to cutting edge Research to our recommendations on books to make you think, videos to encourage your creativity and blogs to keep you current.

And, we want this to be a two-way street. When you see a great resource that would be a benefit to the DMO collective, shoot it our way and we'll post it up for your peers. 


DMO INDUSTRY BLOGS Minimize

When It's Time to Bid Adieu

Not to be too morbid on a Monday morning, but one's headstone may be the last opportunity to say...
Bill Geist Author: Bill Geist
| |

Hey, Mr. President?

A year ago, days before a Reality TV Star was elected President of the United States, the...
Bill Geist Author: Bill Geist
| |

That's a Stretch

I once had a Mayor of a destination wink at me and say, "Son, you know that Hotel Tax is just...
Bill Geist Author: Bill Geist
| |

On a Dusty Boxcar Wall

I'm a sucker for a great lyric...and even more for a gender change-up that gives a song a new...
Bill Geist Author: Bill Geist
| |

Tourism...by God's Hand

I'm guessing it might have something to do with the translation from Hungarian to English...but...
Bill Geist Author: Bill Geist
| |

Fear v. Fascination

With the exception of one of my daughters, I don't think I've ever known someone as freaked out...
Bill Geist Author: Bill Geist
| |

When You're Simply Too Close to the Fire

We recently received an invitation from a DMO to a reception to celebrate and show off their new...
Bill Geist Author: Bill Geist
| |

Leading with the Truth

Destination Marketers can be forgiven for desperately wanting to assure consumers that their...
Bill Geist Author: Bill Geist
| |

Happy 70th, Sam

When he burst on the rock scene in 1974 as the lead vocalist of Montrose, he was billed as Sam...
Bill Geist Author: Bill Geist
| |

If You Can't Get it Right...

I have an exceptionally low tolerance for bad customer service. But, my ire is rarely directed at...
Bill Geist Author: Bill Geist
| |

Event App Due Diligence

Editor’s Note: This article was originally penned for PCMA’s Convene in the beginning of...
Jeff Hurt Author: Jeff Hurt
| |

Owning and Flipping Adversity

I've always been fascinated that Forbes magazine feels the need to ridicule some municipalities...
Bill Geist Author: Bill Geist
| |

What’s Involved in Destination Leadership Success?

I was delighted to recently receive a copy of my friend Bill Geist’s new book, ‘Destination...
Bill Baker Author: Bill Baker
| |

Tom Petty

The losses don't get much bigger, nor sting quite as much. Tom Petty has departed terra firma. I...
Bill Geist Author: Bill Geist
| |

The Idiocy of Desperation

Just when it couldn't get any stupider yesterday (Sonoma County elected to pull $1 million from...
Bill Geist Author: Bill Geist
| |

Will Hudson Yards Totally Disrupt Midtown Manhattan?

A recent article in Institutional Investor is a timely reminder that every place, no matter its...
Bill Baker Author: Bill Baker
| |

Visit Austin's Local Optics Problem

The timing could not have been worse (or more politically motivated). Last week's local TV story...
Bill Geist Author: Bill Geist
| |

Collective Soul

Yeah...that's a blast from the past. But, they're still out there, still making magic and still...
Bill Geist Author: Bill Geist
| |

Conferences Can Serve As Friendly Frontiers For The Insatiably Curious To Play

Your conference could be a place for your customers to experience unrestricted curiosity and...
Jeff Hurt Author: Jeff Hurt
| |

Investigative Reporting 101

You want to be an "investigative reporter" (isn't that redundant?)? No need to go to some high...
Bill Geist Author: Bill Geist
| |

Building a Better Industry Database

If I had a Franklin for every time a community leader, politician or DMO Board Member asked me...
Bill Geist Author: Bill Geist
| |

The Record Company

Had the chance to catch these guys opening for Trombone Shorty last week at the sensational new...
Bill Geist Author: Bill Geist
| |

Time to Retire Your Platinum, Gold and Silver Sponsorship Levels

The most effective sponsorships are all about the attendee — the fan, the sponsor’s target...
Jeff Hurt Author: Jeff Hurt
| |

Celebrating the End of an Era

United Airlines has announced it will fly the last domestic 747 flight as it did its first route...
Bill Geist Author: Bill Geist
| |

The Logo Bureaucrats Run Amok in NSW.

Place and destination branding is tricky at the best of times. Among the ever-present challenge...
Bill Baker Author: Bill Baker
| |
12345678