KNOWLEDGE BANK Minimize
As the Destination Marketing arena becomes increasingly complex, DMOproZ strives to provide an easily accessed Knowledge Bank for DMO pros around the world. From White Papers to cutting edge Research to our recommendations on books to make you think, videos to encourage your creativity and blogs to keep you current.

And, we want this to be a two-way street. When you see a great resource that would be a benefit to the DMO collective, shoot it our way and we'll post it up for your peers. 


DMO INDUSTRY BLOGS Minimize

Where Durham Dawdles

While one of the most broadly acclaimed communities in America, Durham, NC where I live seems to...
Bull City Mutterings Author: Bull City Mutterings
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Is There a Cure for Slogan Envy?

I’d love to have a dollar for every time I have heard a line like, “what we need is a slogan...
Bill Baker Author: Bill Baker
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Perceptions of Teachers and Teacher Pay

It’s funny how some people get when it comes to how much other people get paid, so I was curious...
Bull City Mutterings Author: Bull City Mutterings
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Why Isn’t Anyone Supporting our City Brand?

In recent months I fielded calls from two frustrated CEO’s of DMOs, one in Australia and one in...
Bill Baker Author: Bill Baker
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Scenic Bikeways Boost Rural Oregon Economic Development

Scenic Byways have been a fixture of the American touring landscape since the early ‘90s. The...
Bill Baker Author: Bill Baker
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Are These Nine Tourist Icons Dying?

A recent feature on CNN warning of the dangers of tourism to some of the world’s most iconic...
Bill Baker Author: Bill Baker
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Innovator Spotlight: Janine Duffy of Echidna Walkabout

On 5 November 2014, Echidna Walkabout won Gold for Best for Wildlife Conservation in the World...
WTM Responsible Tourism Blog Author: WTM Responsible Tourism Blog
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Who’s Killing America’s Summer Vacation?

During my years visiting, living and working in the USA, I never cease to be aware at how hard...
Bill Baker Author: Bill Baker
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What happens when tourism reaches the limits to its growth?

Unless tourism stops fetishising growth for growth's sake, it will destroy the very places that...
WTM Responsible Tourism Blog Author: WTM Responsible Tourism Blog
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How to balance tourists and locals? Lessons from my home town

Harold Goodwin writes about the changes that have happened in the area where he lives since...
WTM Responsible Tourism Blog Author: WTM Responsible Tourism Blog
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Why tourism industry should lead efforts for gay rights

Travel is supposed to broaden the mind. As moves to embrace equal rights for gay people spread...
WTM Responsible Tourism Blog Author: WTM Responsible Tourism Blog
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Will Japan’s Tourism Boom Lead to a Place Branding Boom?

Over the years many of my most well-travelled friends have said that Japan is the most beautiful...
Bill Baker Author: Bill Baker
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Volunteering: “the road to hell is paved with good intentions”

Volunteers should expect the same standards of care and contract compliance that are legally...
WTM Responsible Tourism Blog Author: WTM Responsible Tourism Blog
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Why is tourism industry so quiet about climate change?

Where is tourism industry's voice when it comes to the business response to climate change? Is it...
WTM Responsible Tourism Blog Author: WTM Responsible Tourism Blog
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How to stop tourism industry from inadvertently fuelling child abuse

Child protection is an issue that is getting a lot of press coverage at the moment, and one the...
WTM Responsible Tourism Blog Author: WTM Responsible Tourism Blog
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What are the Greatest Opportunities in Branding Small Cities?

Branding cities of all sizes can at once  bring great opportunities and also real challenges....
Bill Baker Author: Bill Baker
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Five steps to a successful towel and linen reuse scheme

Following several recent news stories about hotel approaches to towel and linen sustainability,...
WTM Responsible Tourism Blog Author: WTM Responsible Tourism Blog
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Biggest ever Longlist for World Responsible Tourism Awards announced

In this the 12th year of the Responsible Tourism Awards, 206 tourism businesses, organisations...
WTM Responsible Tourism Blog Author: WTM Responsible Tourism Blog
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Is Your Tourism Marketing Tapping into Visitor Feelings?

In my book I have observed how successful places focus on delivering emotional and social...
Bill Baker Author: Bill Baker
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Responsible Tourism in Arabia

Reporting back after the Arabian Travel Market, Harold Goodwin writes of the many responsible...
WTM Responsible Tourism Blog Author: WTM Responsible Tourism Blog
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What Can Times Square Teach Us About Destination Development?

Over the past forty years I have visited the Times Square District many, many times. I was...
Bill Baker Author: Bill Baker
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Working Together, Working Smarter

Strong Partnerships Help Abingdon Earn Tourism Office of the Year HonorBy David Mikula and Kevin...
Southeast Tourism Society Author: Southeast Tourism Society
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The Earliest Form of Tourism

The importance of the Religious Tourism MarketBy Dr. Peter E. Tarlow, President, From "Tourism...
Southeast Tourism Society Author: Southeast Tourism Society
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Why random conversations are a good thing

Yep, I like to talk to peopleAugust 21, 2014By Tom Adkinson, STS past ChairmanHalf-marathon...
Southeast Tourism Society Author: Southeast Tourism Society
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An Amazing Career Opportunity

David E. Rotenizer, "The King"- Richard Petty, Rosalee G. MaxwellDavid E. RotenizerAugust 13,...
Southeast Tourism Society Author: Southeast Tourism Society
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