As the Destination Marketing arena becomes increasingly complex, DMOproZ strives to provide an easily accessed Knowledge Bank for DMO pros around the world. From White Papers to cutting edge Research to our recommendations on books to make you think, videos to encourage your creativity and blogs to keep you current.

And, we want this to be a two-way street. When you see a great resource that would be a benefit to the DMO collective, shoot it our way and we'll post it up for your peers. 


Time for a Third Party

41d426b3-8e9a-46dc-8f0a-c090a5a1a909With 43% of the American electorate now identifying themselves as independent, it's time to end the duopoly of the nation's politics. But, that won't happen until the media accepts the notion and stops ignoring the candidacy of those that aren't blue or red (like Gary Johnson).

During the last presidential race, the former (and I emphasize former) CEO of CBS infamously said that Trump wasn't good for the country...but he was good for ratings. If that's true (and, sadly, I believe it to be), the next time around, the networks should embrace a third-party play.

That's what their audience clearly wants.

More drama.

Bill Geist

Bill GeistBill Geist

Other posts by Bill Geist