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When Will There be a School for Politicians?

6a00d83451b69969e2017742b88290970dHonestly, the crazy shit that comes out of politicians' mouths sometimes?

And, I'm not talking about the totally unhinged things they say about gender, ethnicity, age, God, etc.

I'm talking about a complete and utter lack of understanding of how community development works.

From a City Council person in a Twin Cities suburb who recently commented that she didn't support forming a Destination Marketing Organization: "To me, (this) is a community where people live. It's not where you go on vacation." that what you think Destination Marketing is? Trying to convince people to vacation in a community?

Of course...I said the same thing as I blasted my hometown's establishment of a DMO back in the '80s when I was the fast mouthed morning guy at a rock radio station, paid to make fun of anything and everything to get a laugh and ratings. We used to joke that our community's unofficial tagline was "It's not the end of the world, but you can see it from here." Yeah, nobody "vacationed" there either.

But, they did come in droves for our outdoor recreation, sensational fishing, quaint towns and nationally known events. We were a successful weekend destination...but the morning DJ hadn't a clue. Nor, should he have. He was there to elicit laughs.

A City Council person, however, should be held to a higher standard...especially when citizens rely upon them for guidance and leadership.

Anyone vying for public office should be required to learn how all this works before they take the oath of office.

Come to think of it, so should the media.

Bill Geist

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