Petoskey Area CVB CEO Peter Fitzsimmons shared with DMOproz the formulas and calculations that helped Michigan pass a Uniform School Start bill in 2005. Click HERE to download the doc.
"DMOs must be active advocates for the work of their organization and the power of tourism's economic impact on their local economy." Click HERE to read Greater Green Bay CVB's Brad Toll's CDME paper on Advocacy.
Another study of the sadly misguided Colorado experience of the early 1990s...transitioned to the potential impact such a move would have on New Jersey (and your state?). Authored by James Caldwell of D.K.Shifflet and Ken McGill of IHS Global Insight. Click HERE to download the study.