KNOWLEDGE BANK Minimize
As the Destination Marketing arena becomes increasingly complex, DMOproZ strives to provide an easily accessed Knowledge Bank for DMO pros around the world. From White Papers to cutting edge Research to our recommendations on books to make you think, videos to encourage your creativity and blogs to keep you current.

And, we want this to be a two-way street. When you see a great resource that would be a benefit to the DMO collective, shoot it our way and we'll post it up for your peers. 


DMO INDUSTRY BLOGS Minimize

Ric Ocasek

The Cars were an enigma. Part punk, part new wave and part smooth (the Benjamin Orr effect). But...
Bill Geist Author: Bill Geist
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The Role of CEO

It's not to be the CEO of one's tenure at the helm. That's what former Pepsi CEO Indra Nooyi...
Bill Geist Author: Bill Geist
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Eddie Money

You don't find a lot of musicians that join the Police Department in their 20s and then become...
Bill Geist Author: Bill Geist
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Five-Step Framework for Effective Collaborative Design

Your conference strategy should include a plan to inject fresh content or experiences each year...
Jeff Hurt Author: Jeff Hurt
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The Boys of Summer

I always cringe when I hear seasonal songs on the radio out of season. You know, Holiday songs in...
Bill Geist Author: Bill Geist
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One of the Best Theatrical Reviews Ever

Loki (Tom Hiddleston) is on Broadway in a revival of  "Betrayal." He shed a tear on stage the...
Bill Geist Author: Bill Geist
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Horses on a Plane

Don't get me wrong...I completely understand that some travelers need Emotional Support Animals...
Bill Geist Author: Bill Geist
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When it's Not About the Next Election

I love Chicago. Maybe it's because I grew up in its shadow and I feel "at home" there...but, it's...
Bill Geist Author: Bill Geist
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Thank You

When I think Labor Day, my first thought is to Unions. Maybe it's the annual LaborFest here in...
Bill Geist Author: Bill Geist
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Suspicious Minds

He had been dubbed "The King." He had an amazing run of 115 Top 40 hits...but, by the time the...
Bill Geist Author: Bill Geist
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Transform Your Expo into a Networking and Learning Destination

Expos are the most disrupted element of association conferences today. If you’re still using...
Jeff Hurt Author: Jeff Hurt
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Everything Comes Back Around

A number of years ago, tired and late, I pulled up in front of my hotel in Wildwood NJ and let...
Bill Geist Author: Bill Geist
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The Path of a Guitar

Joan Jett tells a great story about how the Les Paul she used with the Runaways was just too...
Bill Geist Author: Bill Geist
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Unintended Consequences

I remember debating a community development consultant on the Sharing Economy about five years...
Bill Geist Author: Bill Geist
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Truth in Advertising

Far too many Destination Marketing Organizations claim to have something for everyone...so, it's...
Bill Geist Author: Bill Geist
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The New Nomad

We all have our own "Modus Operandi" when we travel. A select few of us abide by Air Laws and are...
Bill Geist Author: Bill Geist
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The Right Thing vs. Resident Taxes

In what was probably my favorite class in my quest for my MBA, our professor would pit members of...
Bill Geist Author: Bill Geist
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50 Years On

Woodstock. That it was 50 years ago this weekend seems impossible to those of us that were alive...
Bill Geist Author: Bill Geist
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There Was a Plan B, After All

A few weeks ago, the City of Solvang abruptly severed its contract with its Destination Marketing...
Bill Geist Author: Bill Geist
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What DMOs Do

Those of us in Destination Marketing often chuckle with each other that our families simply have...
Bill Geist Author: Bill Geist
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Can We Just Say It?

A recent article in Travel Weekly cites tourism providers and experts claiming that Mexico's...
Bill Geist Author: Bill Geist
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Vixen

At a convention last month, I noticed a trend among guy speakers. They were rolling up the...
Bill Geist Author: Bill Geist
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Best Out-of-Office Auto-Response Ever

The Out-of-Office e-mail Auto-Response is fairly ubiquitous...and generally ignored. Get a load...
Bill Geist Author: Bill Geist
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Where We Spend

According to new data from Skift, we eat when we travel. That is, of course, not a...
Bill Geist Author: Bill Geist
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Expo Decisions: Attendee Preferences over Exhibitors—Always

ijmaki from Pixabay"...
Jeff Hurt Author: Jeff Hurt
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