KNOWLEDGE BANK Minimize
As the Destination Marketing arena becomes increasingly complex, DMOproZ strives to provide an easily accessed Knowledge Bank for DMO pros around the world. From White Papers to cutting edge Research to our recommendations on books to make you think, videos to encourage your creativity and blogs to keep you current.

And, we want this to be a two-way street. When you see a great resource that would be a benefit to the DMO collective, shoot it our way and we'll post it up for your peers. 


DMO INDUSTRY BLOGS Minimize

The Dominican Republic's Unfortunate Dance with the 24/7 Media

Visitors to the Dominican Republic occasionally die. Visitors to virtually every destination die,...
Bill Geist Author: Bill Geist
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REO Mach One

Just back from some quality time with Visit Champaign County IL and, after twenty years away, I...
Bill Geist Author: Bill Geist
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How Do You Like Us Now?

Over the past decade, Iceland rapidly became one of those destinations that moved up on...
Bill Geist Author: Bill Geist
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Education Committee: More Advising and Curating, Less Slotting

rawpixel from Pixabay"...
Jeff Hurt Author: Jeff Hurt
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Place Branding for All

Destination Marketing pros that don't have a copy of Bill Baker's initial tome (or its second...
Bill Geist Author: Bill Geist
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Woodstock 50

It was a cool and ambitious idea. Recreate the magic of the Woodstock Music Festival on its 50th...
Bill Geist Author: Bill Geist
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The Motivation to Do the Right Thing

As I move from town to town in this sensational gig that permits me a view into so many corners...
Bill Geist Author: Bill Geist
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Just a Little Off Brand

Rolling through the Richmond VA Airport, I stumbled upon a Cheeburger Cheeburger restaurant. SNL...
Bill Geist Author: Bill Geist
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Fostering a Winning Conference Culture

I have been struck by the disparity in how an association’s organizational culture translates...
Jeff Hurt Author: Jeff Hurt
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Dr. John, the Night Tripper

The man known simply as Dr. John was one of only a handful of New Orleans musicians that were...
Bill Geist Author: Bill Geist
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Dr. John, the Night Tripper

The man known simply as Dr. John was one of only a handful of New Orleans musicians that were...
Bill Geist Author: Bill Geist
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The Sustainability Mandate

Destination Marketing used to be easy; we simply played the hand we were dealt. We marketed our...
Bill Geist Author: Bill Geist
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The Sustainability Mandate

Destination Marketing used to be easy; we simply played the hand we were dealt. We marketed our...
Bill Geist Author: Bill Geist
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Are Your Speakers Speaking to Speakers?

I wonder about the future of peer review for conference abstracts. While it is a critical...
Jeff Hurt Author: Jeff Hurt
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Saying You're Sorry

I seriously don't know where most people learned (or, more appropriately, didn't learn) to drive....
Bill Geist Author: Bill Geist
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Purple Boss

To say that the death of Prince three years ago was an unexpected punch to our collective gut...
Bill Geist Author: Bill Geist
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When Tourism and Residents Collide

It's like that Def Leppard song. Both sides in their respective corners...one side acting like...
Bill Geist Author: Bill Geist
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If You Build It, Will Teams Come?

This is the second installment of a two-part blog on team learning. In the first, we looked at...
Jeff Hurt Author: Jeff Hurt
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Another Headline Writer with an Agenda

The agenda may only be to get readers to click on a story...but a headline that inflames without...
Bill Geist Author: Bill Geist
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Little Steven

As I pondered this Memorial Weekend Music Friday post, there were several directions I could have...
Bill Geist Author: Bill Geist
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Leveraging Team Learning at Conferences

Traditionally teams from organizations attend a conference with a divide-and-conquer game plan,...
Jeff Hurt Author: Jeff Hurt
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A Sharing Economy that Shares?

Home sharing plays, such as Airbnb, have not only disrupted the taxi industry...but, according to...
Bill Geist Author: Bill Geist
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Rockin' GoT

Sunday posts are rare for me. But tonight's finale of Game of Thrones is no small event. Every...
Bill Geist Author: Bill Geist
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Total Eclipse of the Heart

It is probably one of the best (read "cheesiest") of the storyline videos that provided the...
Bill Geist Author: Bill Geist
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The Power of Music

Yes, Music Friday is still a day away. But, this is just too cool not to share. Last Sunday, the...
Bill Geist Author: Bill Geist
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