Management and Crisis articles Minimize

The Colorado Case Study

by Bill Siegel / Longwoods International

When Colorado shut down its Tourism Office in the '90s, visitation dropped like a stone. Bill Siegel of Longwoods International chronicles the disaster that some think the State is preparing to repeat. Click HERE to download the PDF.  

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Advocacy: It's Not Just for a Crisis

by Brad Toll / Greater Green Bay CVB

"DMOs must be active advocates for the work of their organization and the power of tourism's economic impact on their local economy." Click HERE to read Greater Green Bay CVB's Brad Toll's CDME paper on Advocacy. 

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The Tourism Business Improvement District

by John Lambeth / Civitas

John Lambeth (Civitas) has been at the forefront of one of the most impactful new funding mechanisms for Destination Marketing in the U.S. While T-BIDs traditionally involve additional investment from hotels, the beauty in the design is that government can't misappropriate these funds (as they do with Room Tax revenues). John provides a basic overview of Tourism BIDs HERE...and the 5 Steps to forming a BID HERE.  

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New Orleans CVB's Crisis Communication Plan

by the New Orleans CVB

Possibly the most comprehensive Crisis Communications Plan in the DMO world...and for good reason. Steven Perry and the New Orleans CVB learned a lot in the days, weeks and months after Hurricane Katrina. And, they share it in these outstanding documents. Click HERE to view their various plans. 

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Ohio's Crisis Communications Blueprint

by the Ohio Division of Travel & Tourism

Here's the Ohio Division of Tourism's Crisis Communication Blueprint for its industry partners. It includes background information on how to lay the foundation for a crisis plan and some hints on handling the crisis once occurs. It also contains a wealth of material including hints for handling the media, drafting prepared statements and press releases and a very brief speakers training. Click HERE to download the PDF.  

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