When Colorado shut down its Tourism Office in the '90s, visitation dropped like a stone. Bill Siegel of Longwoods International chronicles the disaster that some think the State is preparing to repeat. Click HERE to download the PDF.  

This study by U.S. Travel Association and Oxford Economics USA, establishes the bottom-line value of business travel to the economy. Click HERE to learn more.  

Although there is a growing recognition within government and the community that business events make a broader contribution to the host destination than simply tourism benefits, the measures used to assess the value of business events still focus almost exclusively on tourism. This paper, from the Business Events Council of Australia, examines the broader value of business events and seeks to identify opportunities to leverage this value beyond the obvious economic benefits to the host destination." Click HERE to download the PDF.

This is the Tool Kit from a consortium of industry associations to communicate the economic and productivity benefits of meeting face-to-face, rather than virtually. Click HERE to link to the site. 

Petoskey Area CVB CEO Peter Fitzsimmons shared with DMOproz the formulas and calculations that helped Michigan pass a Uniform School Start bill in 2005. Click HERE to download the doc.