Wednesday, July 8, 2015
Twenty years. Yes, 20. And, yet, it went by so fast. Zeitgeist Consulting marks its 20th anniversary this year…and we thank you for supporting us over the past two decades. As the Grateful Dead surely said as they completed their final concerts last week, what a long strange trip it’s been.
We're experiencing some seriously psychedelic metamorphoses in the DMO Industry right now. We've never seen the rate of change hurtling forward as quickly as it has in the last 24 months. Back in 1995, the internet was just starting to get some traction. Like anything new, there were the early adopters (like us!)...but there were also those that were in complete denial. That first disruptive technology brought a tidal wave of change, from OTAs, Consumer Reviews and Social Media all disintermediating DMOs to providing an easily accessed information platform that has profoundly changed how we sell.