Our Expertise

With over 25 years consulting Destination Marketing & Management Organizations (DMOs), Convention & Visitor Bureaus (CVBs), Chambers of Commerce, State and Regional Tourism Organizations, we can honestly say “we’ve seen a thing or two”.

There is no one true way. Every destination, every community, every downtown, every state and county are different. There are different state laws, different municipality regulations that must apply to citizens, organizations and businesses and different community needs. That’s why your community needs a firm that eschews cookie-cutter solutions. We don’t take the easy path…we focus on the customized path forward.

We work with DMO CEOs, Staff and Boards of community development organizations dedicated to increasing the Visitor Economy and the quality of life in their regions.

It is our philosophy that these DMOs, CVBs and Chambers that were founded and typically focused on “Tourism” initiatives exist today because every community is in a competition for residents, business, workforce and yes, visitors. And it is only thru the efforts of these organizations that our communities can sustain and grow their economies.

And, after working in this sector for decades, our expertise focuses on creating collaboration between people, organizations and elected leaders. It is why we wrote the book Destination Leadership. It is why we encourage our Strategic Planning clients to include community Focus Groups as part of the process. And, it is why we believe that the recovery from this pandemic-spawned recession only happens when DMOs are put in a position to lead their communities out of the darkness.